The science of web site submission: How to go about it - Reality check for software claims, and what it offers PDF Print E-mail
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The science of web site submission: How to go about it
Reality check for software claims, and what it offers
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Automated softwares do not come alone; they come with a whole lot of promises, false and true. You have to dig out the truth to figure out how useful the software might be for you.

Never be tempted by a claim that seems unrealistic right on the face value, for example, submission to15, 000 search engines or so. There cannot be such large number of existing or useful search engines. The claim of submission to this sort of exponential number of search engines plays on the people psychology, and that’s the reason it appears as an important element of marketing tactics.

You have to ensure as to which search engines your site is submitted to, and what are their URLs. For this, the software you choose to use should provide you the URLs of search engines where your site is likely to be submitted. Check out the URLs to ascertain their authenticity, relevancy, and reliability. It is also a good practice to check the status of search engines your site is slated to be submitted on Alexa site.

The greater the number of URLs in the software, the more useful it is for your web site. Remember that only getting to know that your site has been submitted to hundreds of search engines does not constitute any benefits whatsoever. There are pretty much chances that it is only a numerical value, and your site has been claimed to be submitted to search engines which do not exist altogether.

The software you select should provide you confirmatory messages upon submission in various search engines. This assumes importance because if it is not so, you may end up submitting your site a number of times in the search engines. This might be construed as spamming the search engines, and they can penalize you. And, definitely no one would use softwares for harsh punishments.

Yet another point to take into consideration while going for software purchase is how often the software is updated to suit the changing submission requirements of search engines. This is not all; you have to be curious to know whether the updates will be downloadable for free, or for minimal costs so that you continue to use the same software and it does not become obsolete.

The learning advantage

While there is no alternative for submission to the popular search engines except manual submission, this does not diminish the importance of automated submission to other search engines which might be useful for you.

Learning how to choose the automated softwares for submission is the only key to make it deliver results for you. Once you find that there is good match between what the software is promising to offer, what actually it offers and what you need, there is a reason to opt for it. The points worth to be considered and cross checking the features you need as discussed in the article will help you make an informed choice for automated submission.

 

About Author
Deepak Sharma is a design thinker, creative director, writer and brand strategist at BlueApple Technologies. He is process-oriented and passionate about structured communication, creative concepts, captivating design solutions, and user experience in a broad sense.



Last Updated ( Tuesday, 20 January 2015 11:37 )
 

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